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The 500 Colored Pencils program supports UNESCO DREAM Centers – 1 set out of every 100 sold is donated to UNESCO to support arts education for underprivileged children around the world.
OVERVIEW
Felissimo is launching an inspirational new product called the 500 Colored Pencils, a subscription of 500 different colored pencils. Every month a set of 25 pencils is delivered to the purchaser; like a gift that reveals itself slowly over the time, the full set of pencils is acquired over a period of 20 months. Each pencil has its own hue and its own unique name – together they suggest infinite possibilities.
DESIGN BRIEF
This competition calls for the design of either a set of online banners or a print poster that promotes this unique and creative product. These pieces may be used in promotional campaigns for the 500 Pencils.this is salty blue :)
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